Modernising Optimizely Commerce with Graph

If your business is using Optimizely Commerce Connect (aka Commerce 14), you may have been wondering how you can adopt headless capabilities without undertaking a full rebuild.

You don’t need to rip out your architecture to modernise. Graph for Commerce Connect is designed to work with your existing solution.

Graph runs on the edge, letting your developers quickly access catalogue data — including prices, inventory, and variants — through a single endpoint.

Whether you're self-hosting Commerce or running on Optimizely’s DXP, the process is the same.

Optimizely provides the Graph layer, and we install the supporting packages into your codebase. Some backend changes are needed to help Graph understand the nuances of your product catalogue, but once configured, your data becomes queryable through a fast, flexible GraphQL endpoint.

Graph unlocks important advantages:

• Semantic Search – AI-powered search that understands intent, not just keywords.

• Smaller, Faster Payloads – Developers control what gets returned, improving speed and UX.

• Edge Performance – Because it runs on the edge, queries return with blazing-fast response times.

You don’t need a rebuild to adopt headless — you just need the right approach.

I’m Surjit Bharath from Hidden Foundry and if you're looking to modernise your Optimizely Commerce solution, get in touch; we’ll help you take the next step.